Kickstarter: the pros & cons of crowdsourced fundraising

kickstarter-logoKickstarter, the popular crowd-sourcing means of project fundraising, might not be all it’s cracked up to be. By no means am I suggesting that the site or the folks behind are crooked – nay, nay, I say. They take a straight 5% off the top, and the rest goes to the folks raising the cash. No, to what I refer is this: there’s a certain negative aspect to raising money that might end up negatively affecting one’s relationship with one’s fans.

The site’s been used to raise money for everything from movies to TV shows to books to records, and it’s in that last category that we’ll be focusing, as well as the negative connotations that Kickstarter is beginning to acquire: namely, that this is a way for bands to get folks to pay for stuff that doesn’t exist, and they’re willing do nearly anything to get your money.
Continue reading